Skip to main content

GameStop thinks its SNES Classic bundles are good for gamers

SNES Classic hands on review rear ports
Mike Epstein/Digital Trends
The Super Nintendo Entertainment System: SNES Classic Edition, or “SNES Classic,” sold out almost immediately when it went on sale in July, with Walmart and Target running out of stock in less than 30 seconds. GameStop was able to keep the console in stock for a little bit longer on its website but it came at a price. Instead of selling the system on its own, many customers were forced to buy more expensive bundles containing extra memorabilia.

But GameStop is adamant that the decision to bundle the console with extra items was to benefit the consumer and wasn’t simply to price-gouge dedicated fans.

“We really try to do a great job of pairing up items with things customers like to buy. In the case of the Switch, we know the customer is going to want a way to charge the Joy-Con, so we often throw in a charging device,” GameStop senior director of marketing Eric Bright told Glixel.

With the SNES Classic, however, there are not too many accessories. Instead, the system is often bundled with things like novelty Mega Man helmets or flasks.

“We put some items in the bundle from ThinkGeek.com — retro items that would appeal to those buyers,” Bright said.

GameStop can spin it any which way it likes, but fans were extremely unhappy with this decision. The prices often soared to what they would have to pay a re-seller for the system on eBay, and very few of the items offered any direct benefit to the SNES Classic. A few bundles did include a wireless controller, but the system already comes with two wired controllers and does not support three at once. Last year’s NES Classic only came with one controller and its cable was comically short, making a wireless option quite enticing.

For fans who want to press their luck at a brick-and-mortar location, GameStop will also have a limited number of SNES Classic consoles to purchase when the system officially releases on September 29. We expect a portion of these systems will be included in bundles, as well, unless you are able to be first in line when the doors open.

Gabe Gurwin
Former Digital Trends Contributor
Gabe Gurwin has been playing games since 1997, beginning with the N64 and the Super Nintendo. He began his journalism career…
GameStop forever? Early investors weigh in a year after the boom
Shoppers walking in front of a GameStop storefront.

In 2020, when Jimmy Pham was a 20-year-old college junior, his school moved online when the pandemic hit. He dropped out, still living at his parent’s home in Orange County, California, helping them with rent and unhappily working as a remote tech for uBreakiFix, making $19.30 per hour.

He was intrigued when he first heard that people were buying stock in GameStop on the Reddit forum WallStreetBets. It first seemed conspiratorial, and he wasn’t immediately sold. But as more and more people posted about their confidence in the stock, Pham became convinced. He bought shares and since then, he’s been putting the majority of every paycheck into the stock.

Read more
GameStop: Rise of the Players trailer shows a stock revolt
A man wearing a mask gives a "thumb's up" sign in Gamestop: Rise of the Players.

In early 2021, ordinary investors caused major ripples in the stock market during the infamous GameStop short squeeze. Now, the story behind that event is being told in the new documentary, GameStop: Rise of the Players. It's a fascinating look at a Wall Street play that cost hedge funds billions and made a handful of people very, very rich. However, not everyone was a winner in this story.

Gamestop: Rise of the Players (SuperLTD | Official Trailer)

Read more
Ubisoft confirms Assassin’s Creed remakes are in the works
Basim perched on a ledge overlooking Baghdad

In a company interview with CEO Yves Guillemot posted on the Ubisoft website Thursday, the executive reveals that there are remakes of Assassin's Creed games in the works, although he doesn't specify which ones.

"Players can be excited about some remakes, which will allow us to revisit some of the games we've created in the past and modernize them," he says, implying that it could pertain to games made before Odyssey. "There are worlds in some of our older Assassin's Creed games that are still extremely rich."

Read more