Skip to main content

AAA study: Voice controls may keep drivers’ eyes on the road, but they’re still distracting

2013 acura mdx advance navigation system steering wheel_mounted voice activated audio controlThe proliferation of tech in cars may be an appropriate mirror for the tech driven world around them, but it also presents a major safety issue. Controlling all of the different features in new cars while keeping one’s eyes on the road is a challenge.

Several carmakers have looked to voice controls as a solution. A car-based version of Siri is a major component of Apple’s plan to work its way onto car dashboard’s for example. However, a new study says talking to a car doesn’t necessarily prevent distraction.

Recommended Videos

The American Automobile Association (AAA) recently conducted a study titled “Measuring Cognitive Distraction in the Automobile” that looked at drivers’ ability to pay attention while performing secondary tasks.

Researchers asked participants to perform a variety of secondary tasks, including listening to the radio or an audio book, talking to a passenger, talking on a cell phone, and using a speech-to-text e-mail and texting feature.

The results showed that talking to a passenger or talking on the phone (both hand-held and hands-free) caused about the same amount of distraction. However, using voice controls such as speech-to-text e-mail made it significantly harder to pay attention.

The researchers designated five levels or “Categories” of distracted driving, with Category-1 being the lowest and Category-5 being the highest. Using voice controls was rated a Category-3 distraction by the researchers; talking to a passenger or having a phone conversation were rated Category-2.

The AAA study disputes the common assumption that removing one’s hands from the wheel and taking one’s eyes off the road to push buttons or read a screen are the ultimate distractions.

“The assumption that if the eyes were on the road and the hands were on the steering wheel then voice-based interactions would be safe appears to be unwarranted. Simply put, hands-free does not mean risk-free,” the researchers said.

The Alliance of Automobile Manufacturers has already criticized the study, saying that, “We are extremely concerned that it could send a misleading message, since it suggests that hand-held and hands-free devices are equally risky,”

Carmakers are already significantly invested in hands-free tech. Certain systems, like Ford’s Sync, have been on the market for some time, and Apple is poised to introduce its car-friendly version of Siri in 12 makes, ranging from Chevrolet to Ferrari.

As more voice control systems go into production, researchers and drivers will get a clearer picture of how they affect people’s ability to concentrate. Of course, to eliminate all distractions, Jeremy Clarkson’s hammer-shaped “Off” button is still the best bet.

Do you think in-car tech is too distracting? Tell us in the comments.

Stephen Edelstein
Stephen is a freelance automotive journalist covering all things cars. He likes anything with four wheels, from classic cars…
Kia EV3 vs Tesla Model Y: Can Kia’s new entry-level car take on Tesla?
White Kia EV3

The Kia EV3 is finally coming, and it could well end up being the best small-size electric SUV to buy when it finally rolls out. It's smaller than the Kia EV9, but it offers many of the same design elements and features. But there's another small-size electric car that's currently one of the most popular vehicles out there -- the Tesla Model Y.

How does the Kia EV3 compare with the Tesla Model Y? And is one vehicle actually better than the other? We put the Kia EV3 and the Tesla Model Y head-to-head to find out.
Design
The design of the Kia EV3 is very different than that of the Model Y, though they're both reasonably good-looking vehicles.

Read more
Entry-level Cadillac Optiq EV promises 300 miles of range for $54,000
2025 Cadillac Optiq front three quarter view.

The 2025 Cadillac Optiq will be the General Motors luxury brand's entry-level EV when it starts production late this fall. But it won't have entry-level specs.

After unveiling the Optiq in November 2023, Cadillac is now filling in some of the blanks on this electric crossover SUV's spec sheet. We now know that the Optiq will feature a standard dual-motor all-wheel drive powertrain tuned for 300 horsepower and 354 pound-feet of torque, along with an 85-kilowatt-hour battery pack providing an estimated range of over 300 miles. Like other GM EVs, the Optiq will be capable of one-pedal driving, with regenerative braking adjustable via a steering wheel paddle.

Read more
2024 Ford Mustang Mach-E Rally first drive: old pony learns new trick
2024 Ford Mustang Mach-E Rally driving on dirt.

With its Mustang Mach-E, Ford promised an electric SUV imbued with the spirit of the iconic Mustang performance car. Now well into its production run, the Mach-E is living up to its Mustang billing in that, like the traditional internal-combustion Mustang coupe and convertible, Ford wants to grow the herd of Mach-E variants.

Introduced for the 2021 model year, the Mach-E is nearing the point where most vehicles would see a redesign, or at least a major update. That seems especially pressing given the accumulation of fresher competition in the form of the Hyundai Ioniq 5, Kia EV6, and Chevrolet Blazer EV. But instead of a redesign, the big news for the 2024 Mustang Mach-E is a new Rally model designed for dirt-road driving.

Read more