Skip to main content

AMD’s new Radeon R9 390X is accidentally confirmed as a re-brand

radeon 300 pricing leak xfx390x
Image used with permission by copyright holder
While AMD is doing a bang up job of hyping its use of HBM in its next generation Fiji GPUs, it’s apparently opting to re-brand many of its last generation cards to flesh out the new range. It turns out that AMD is planning to take its 290X and call it a 390X, a strategy it has used frequently in recent years.

While not confirmed by AMD, partner XFX seems to have let the cat out of the bag by posting an image of a 390X card on the 290X product page. While that picture appears to have been pulled at the time of writing, it’s too little too late as of course an intrepid visitor copied it quickly enough for us to get a look at it.

Although we can’t see many specifications of the card in the image, the fact that it does have a sticker denoting 8GB of GDDR5 tells us this isn’t one of the new Fiji cores. Fiji uses the new High Bandwidth Memory which, as time of its release, will be restricted to a maximum of 4GB.

Get your weekly teardown of the tech behind PC gaming
Check your inbox!

That doesn’t mean performance won’t be improved between the generations, as 8GB does double up on what the 290X was sporting, but it won’t be the same as the gains expected from the new architecture AMD is using in its Fiji chips.

This is another blow to fans of the long time chip maker, which for all its bombastic celebration of the new type of GPU memory it has created, is only looking likely to introduce two new graphics cards this generation, with the rest being repackaged hardware from two years before.

The fact that AMD hasn’t released a truly revolutionary graphics chip since GCN was launched in 2011 is really starting to shake its core enthusiast audience.

Jon Martindale
Jon Martindale is the Evergreen Coordinator for Computing, overseeing a team of writers addressing all the latest how to…
You probably can’t hit max clock speeds on AMD’s Ryzen 9 7950X
The Ryzen 9 7900X sitting against a box.

As we inch closer and closer to the launch of AMD Ryzen 7000, we are learning more about the flagship Ryzen 9 7950X. Equipped with an impressive set of specifications, the CPU will undoubtedly become one of the best AMD processors on the market.

However, we've just heard of a little-known fact about the new Zen 4 CPU: its maximum clock speed will rely on temperatures, and the threshold is set so low that most people won't be able to achieve it.

Read more
AMD Ryzen 9 7950X vs. Ryzen 9 7900X
An AMD Ryzen 7000 processor slotted into a motherboard.

AMD has unveiled the next-generation Ryzen 7000 processors, and amongst them are the two flagships: the Ryzen 9 7950X and the Ryzen 9 7900X. These enthusiast-grade processors are said to deliver intense levels of performance, but they both differ from one another in a number of ways.

Is the Ryzen 9 7950X worth the extra money? Does it bring a massive upgrade over the 7900X? We'll explore the ins and outs of these two processors to judge which one is the better pick if you're shopping for a new AMD CPU.

Read more
AMD Ryzen 5 7600X shows off by beating the Ryzen 9 5950X
AMD Ryzen processor render.

An upcoming AMD Ryzen 7000 processor has just appeared in an early benchmark on Basemark. It's most likely an engineering sample of the mid-range Ryzen 5 7600X, paired with a new Gigabyte X670E Aorus Master motherboard.

Although it's still early days, the CPU did a great job in the benchmark, managing to outperform the current Zen 3 flagship -- the Ryzen 9 5950X.

Read more