Skip to main content
  1. Home
  2. Audio / Video
  3. News

Apple TV+ will launch by November, cost the same as Apple Music

By

Apple is spending big on its upcoming Apple TV+ streaming video service, and now we have an idea how much you’ll have to spend to subscribe to it.

Apple is expected to launch the service with a $10 monthly subscription cost, according to Bloomberg, putting it on the high side of competing streaming services. Netflix and Amazon Prime Video subscriptions start at $9 per month, while the upcoming Disney+ streaming service is expected to cost subscribers $7 per month when it launches.

Recommended Videos

The subscription is, however, right in line with the cost for Apple’s subscription-based music and news services, Apple Music and Apple News+, which both cost $10 per month. Apple is expected to offer a free trial for the service when it launches, and the library of available shows and films will expand periodically over the following months.

The higher price point could be necessary to offset the tremendous investment Apple is making in the streaming service. The company is said to have around $6 billion wrapped up in the service at this early stage.

Like the reported subscription cost, the content that will be available at launch for Apple TV+ is unconfirmed at this point. The initial slate of original programming on the service is reported to include the high-profile newsroom drama The Morning Show, Steven Spielberg’s anthology series Amazing Stories, the post-apocalyptic drama See starring Jason Momoa, mystery series Truth Be Told featuring Octavia Spencer, and the documentary series Home, which explores unique, extravagant houses around the world.

Still to be decided is Apple’s rollout plan for the shows, as the company is said to be weighing the all-at-once model of binge-viewing favored by Netflix and Amazon Prime Video or a more traditional, episodic release strategy. Apple TV+ is expected to be available on all Apple devices, as well as stand-alone Roku and Amazon Fire TV devices. Samsung televisions will also come equipped with access to Apple’s streaming service.

Apple TV+ will reportedly be available by November in more than 150 countries, putting it in direct competition with Disney+ for subscribers. The latter service will launch November 12 in the U.S., Canada, and the Netherlands.

Editors' Recommendations

Topics
Rick Marshall
Rick Marshall
Former Digital Trends Contributor
A veteran journalist with more than two decades of experience covering local and national news, arts and entertainment, and…
Does a job listing mean Apple TV is getting an Android phone app?
The Apple TV app listing in Google Play.

There already is an Android app for Apple TV. More than one, actually. Phil Nickinson / Digital Trends

Let's read way too much into a job listing from Apple. Spurred by a (paywalled) piece from Bloomberg under the headline "Apple Signals That It’s Working on TV+ App for Android Phones," the reblogging industry is all atwitter over the idea that an Apple TV app may be coming to Android phones and tablets. And it might!

Read more
Amazon celebrates a decade of Fire TV with (what else?) an AI update
Search results for The Sandlot on Amazon Fire TV.

Ask Alexa for the movie with the famous line "You're killin' me, Smalls!" and it will know it's from "The Sandlot" and where you can stream it. Phil Nickinson / Digital Trends

When Amazon unveiled the current generation of Fire TV hardware and software at its fall event at HQ2 in Virginia, it spent a fair amount of time showing off search improvements thanks to AI. Now those improvements will start to really see the light of day.

Read more
Fubo adds one of YouTube TV’s best features
The Fubo app icon on Apple TV.

In a change that might actually move the needle toward taking over the No. 3 spot in the (don't call them) Streaming Wars, Fubo has added a feature that until now has been reserved for the No. 1 player.

That is, you can now record as much streaming TV as you want on Fubo. As in unlimited. As in the same as what YouTube TV has had the whole time. And that's a pretty big deal for a number of reasons.

Read more