Skip to main content

Apple sales surge, but stocks slump as iPad figures disappoint

Apple announced huge earnings for its fourth fiscal quarter, posting a record-setting revenue of $20.34 billion with a net profit topping $4.3 billion. Compare that to a net profit of $2.5 billion over last year’s fourth quarter. The earnings defied Wall Street’s forecasts about the company’s earnings potential. Apple’s strong performance rested primarily on strong sales of its iPhone, which accounted for more than 14 million units sold. It was the first earnings period to include sales of the iPhone 4. The company also sold 3.89 million Macs -– a new record for the company.

That was the good news for Apple. The bad news is that despite all the record sales, some seem to remain unimpressed with the performance. Apple stock actually ended down over 6 percent on Monday following after-hours trading. The reason for Wall Street’s chilly reaction seems to lie in news of iPad sales which fell below expectations: Apple managed to sell 4.2 million iPads for the quarter, analysts were predicting 4.8 million units sold. Not even Apple can please everyone all the time.

In a rare earnings call, CEO Steve Jobs himself wasted no time in reassuring the public that the company remains committed to the iPad’s success. He declared, “we’re out to win this thing,” referring to the emerging tablet computer market. He also went on to provoke some smartphone competitors in the process, but that’s another story.

Editors' Recommendations

Aemon Malone
Former Digital Trends Contributor
The iPhone 16 Pro may set a new record for smartphone displays
An iPhone 15 Pro Max sitting upright, showing one of its home screens.

The iPhone 16 rumor mill will almost certainly pick up speed now that we’re just three months away from the expected reveal. The lastest information isn’t so much news as confirmation of one of the changes coming to the top-of-the-line iPhone 16 Pro Max.

Similar to previous rumors IceUniverse, says Apple’s iPhone 16 Pro Max will feature the world’s thinnest smartphone bezels. Thinner bezels make sense when considering another long-running iPhone rumor: the iPhone 16 Pro and iPhone 16 Pro Max are expected to offer bigger displays. Where the iPhone 16 Pro should see its display jump from 6.1 inches to 6.3 inches versus the iPhone 15 Pro, the one on the iPhone 16 Pro Max is likely to increasefrom 6.7-inches on the iPhone 15 Pro Max to 6.9 inches.

Read more
The iPhone’s new AI features may come with a gigantic catch
An iPhone 15 Pro Max laying face-down outside, showing the Natural Titanium color.

Imagine paying a minimum of $999 for a new iPhone 14 Pro in 2022, only to discover that it can’t run the full iOS 18 experience in less than two years. It might sound dystopian, especially for a product known for its long shelf life that's largely the result of an industry-leading software update policy at Apple.

Yet, it seems that nightmarish surprise will be here in just over a week. Bloomberg recently reported on some crucial AI-driven features coming to iOS 18, with Siri being one of the main recipients of all that innovation. But iPhone users might have to pay a pretty price for it all.

Read more
What Apple isn’t telling you about the new iPad Pro’s OLED display
Watching video on M4 iPad Pro.

Tandem OLED! Awesome, right? Wait … hold the phone. Tandem OLED? What in the what?

Did Apple geniuses just smash together two OLED panels and, et voilà, a brand new, unprecedentedly awesome display is born, exclusive to the new iPad Pro? Well, not exactly. There’s more to it than that, and in the end, it’s great news for all of us.
Digging into the world of Tandem OLED

Read more