Cingular Adds SEC Video Content to Lineup

By Ian Bell September 27, 2006

Cingular’s new SEC (Southeastern Conference Sports) portal officially launches today and will give customers access to a number of new multimedia offerings which include highlights from various sports, pre- and post-game press conferences, behind-the-scene footage and other features. Although the new service launches today, Cingular will be adding up-to-the-minute SEC sports scores, news and information, trivia and downloadable school graphics and ringtones over the next several weeks.

"The SEC portal provides fans with an innovative new way to stay connected to one of the nation’s preeminent conferences and its teams," said Steve Sitton, President, Southeast Region for Cingular Wireless, which also is an NCAA Corporate Champion. "It reinforces our commitment to deliver sports content to our customers in formats that are convenient to their lifestyles."

"This type of multimedia offering provides our fans another unique opportunity to stay in touch with the Southeastern Conference," said SEC Commissioner Mike Slive. "We are excited about Cingular’s sponsorship and look forward to continuing to work with them on innovative ways to showcase the SEC."

Those wanting to access the new SEC features can look under the Cingular NCAA Football portal. There are no plans to charge for the SEC content, although your typical data charges apply to accessing it. Cingular’s 3G high-speed network is needed in order to view the new content.

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