Skip to main content

Set the date: The Apple Watch launches on March 9

Apple Watch hands on 7
Jeremy Kaplan/Digital Trends
The day has come, Tim Cook said, to talk of Apple Watch. Apple just sent out invitations to journalists for a March 9 event in San Francisco, where all the details of the Apple Watch are expected to be unveiled. The event starts at 10 a.m. PST and will be held at the Yerba Buena Center for the Arts.

The company first teased the Watch during its September iPhone 6 and iPhone 6 Plus launch event. Ever since, Apple has been teasing its first smartwatch at a variety of events, including fashion week in Paris. It’s also focused heavily on the fashion community, with a cover on Vogue China, a 12-page spread in American Vogue, and more. Celebrated designer Jony Ive has also given several interviews detailing the design process for the watch, among other things.

Apple-Watch-Vogue-ad_6119
Malarie Gokey/Digital Trends
Malarie Gokey/Digital Trends

Recently, Tim Cook revealed that the Apple Watch will arrive in stores this April. The company has reportedly hired fashion-savvy sales people, issued plans for store redesigns, and signed up for special, high-security jewelry safes for its gold, Apple Watch Edition devices.

At this point, little is known about the Watch’s specs beyond its screen size, its one-day battery life, and a bit of information from the WatchKit developer platform, which reveals how apps will work on the device. Just a few days ago, Cook said that he can even take a shower with the Apple Watch on, during meetings in Germany, indicating more water resistance than we previously thought.

We’ll likely find out much more during the March event, so stay tuned for more info on the Apple Watch, as we report from its final big reveal.

Editors' Recommendations

Malarie Gokey
Former Digital Trends Contributor
As DT's Mobile Editor, Malarie runs the Mobile and Wearables sections, which cover smartphones, tablets, smartwatches, and…
I spent five days wearing an Apple Watch clone, and now I’m angry
A person wearing the Huawei Watch Fit 3.

The Huawei Watch Fit 3 really makes me angry. Not because of the way it works or anything it does, but because of its lazy design, which makes it look like an Apple Watch.

It’s not a passing resemblance, it’s not subtle, and no one will need the similarities pointed out to get what I’m talking about. It’s a straight clone, and it’s extremely disappointing. What makes it worse is that the Huawei Watch Fit 3 is actually a very good smartwatch underneath — assuming you can get past its Apple Watch "inspiration."
An undeniable Apple Watch clone
Apple Watch Series 9 (left) and Huawei Watch Fit 3 Andy Boxall / Digital Trends

Read more
Apple made an outrageous change to its new iPads
An official photo of the 2024 iPad Air.

After a year-long drought of iPads, Apple finally revealed the new iPad Air and iPad Pro models during its Let Loose event on May 7. This was a unique announcement because it broke some old traditions; the iPad Air now comes in two sizes: an 11-inch and 13-inch, just like the iPad Pro. But these new iPads are also breaking another longtime tradition: They won’t come with iconic Apple stickers. Gasp.

According to 9to5Mac, Apple Store teams received a memo where Apple explained that the iconic Apple stickers won’t be included inside the boxes of the new iPad Air and iPad Pro. The reasoning? As part of Apple’s environmental goals, it is trying to ensure that its packaging is completely free of plastic.

Read more
I don’t think Apple wants me to buy the new iPad Pro
Someone using the new M4 iPad Pro with a creator app.

There are days when I am proud of the things I create, and then there are days like today when I watch an Apple iPad Pro reveal event. Seeing what the new 2024 iPad Pro can do made me feel like the things I’ve creatively achieved are the equivalent of holding a piece of chalk in my clenched fist and scratching a stick figure onto a cave wall.

I simply would not get close to what it’s capable of, band there’s still a tiny, slightly mad part of me that really wants one of these spectacular new tablets, particularly as it’s still the only way I can get a personal must-have tablet feature. Except, if I also want all the kit with it, the top-spec iPad Pro model will definitely cost me more than $2,000, potentially even up to $3,000. Am I mad enough to spend that much on an iPad?
Go Pro or go home

Read more